What Is a Rug Pull?
A rug pull is a crypto exit scam where developers create a project, pump the token's value to attract investor funds, and then suddenly abandon the project by withdrawing all liquidity. This leaves investors holding worthless tokens that cannot be sold.
- Top Red Flags: Unlocked liquidity, anonymous teams, lack of security audits, and highly concentrated token ownership (whale wallets).
- Common Tactics: Scammers often use "fake hype," celebrity endorsements, and coordinated "wash trading" to create FOMO.
- Prevention: Always verify project audits via tools like GeckoTerminal and research the team's track record before committing funds.

Understanding Crypto Rug Pulls
Here's how the rug pull scam typically enfolds:

Here are some common strategies developers use to draw in as many victims as possible:
-
Promise high returns.
-
Promise exclusive digital products that will give them an edge.
-
Hire popular personalities to aggressively promote their token on social media.
-
Artificially increase value for their tokens through coordinated buying.
All these are designed to inspire the fear of missing out (FOMO) in investors, and as the hype builds, so does the amount of money locked into the project.
Once the project has accumulated enough capital, the developers will suddenly withdraw all the funds and abandon the project, leaving their victims holding valueless tokens.
When it comes to rug pulls, prevention is better than cure, so let’s look at some tips on how to identify rug pulls.
How to Identify and Avoid Rug Pulls
There are usually warning signs around a rug pull project. These include:
-
Loopholes that let project owners withdraw assets.
-
Irregular token distribution, where a large amount of tokens are held by a small number of wallets.
-
Promises of unrealistic yields and returns (may feature popular personalities).
-
Sudden unexplained spikes in token value.
-
An anonymous team with no track records.
With these warning signs, you can avoid rug pulls:
-
Looking out for security audits: Reputable projects typically undergo security audits to ensure security.
-
Checking for loopholes: You can check for loopholes by researching the token thoroughly with tools like GeckoTerminal that highlights issues with the token.
-
Reviewing token distribution: Look out for situations where most of the tokens are held by a few holders.
-
Researching price surges: A sudden price increase for no reason may be designed to lure investors before developers cash out.
-
Verifying team legitimacy: Engage with the project’s social media and research team members on platforms like LinkedIn.
Learn more about how to protect yourself from rug pulls.
Common Types of Rug Pulls & Crypto Scams
While the methods vary, the goal is always the same: to drain investor funds. This table highlights the 2026 landscape of decentralized exit scams.
| Scam Type | Mechanism | Main Warning Sign |
| Liquidity Pull | Scammers withdraw all pooled assets (ETH/SOL) from a DEX, making the token untradable. | Unlocked or "Un-burned" liquidity pool (LP) tokens. |
| Pump and Dump | Artificial hype and "wash trading" inflate the price before the team dumps their massive allocation. | Sudden price spikes paired with aggressive influencer "shilling." |
| Ponzi Schemes | "Returns" for early investors are paid using the capital of new participants rather than actual profits. | "Guaranteed" high yields and a heavy focus on recruitment/referrals. |
| Fake Project Launches | A "ghost" project with a polished website and AI-generated roadmaps but no underlying technology. | Anonymous "expert" teams, plagiarized whitepapers, or deepfake endorsements. |
Famous Rug Pulls in History
Based on Chainalysis reports, rug pulls are decreasing in popularity, with $2.8 billion stolen in 2021 and approximately $496 million stolen in 2024. However, they can still occur, with the LIBRA exit scam happening as recently as February 2025.
Some of the most famous rug pulls are:
| Project Name | Estimated Loss | Date of Event |
| OneCoin | $4.0 Billion | 2014-2019 |
| Thodex | $2.7 Billion | April 2021 |
| LIBRA (Exit Scam) | $87 Million | February 2025 |
| Squid Game (SQUID) | $3.3 Million | November 2021 |
Subscribe to the CoinGecko Daily Newsletter!
Ethereum Mainnet
Base Mainnet
BNB Smart Chain
Arbitrum
Avalanche
Fantom
Flare
Gnosis
Linea
Optimism
Polygon
Polygon zkEVM
Scroll
Stellar
Story
Syscoin
Telos
X Layer
Xai